Employees called the decision "utterly despicable" and said they had been deceived by Kraft. Media requires JavaScript to play. He accused Cadbury of planning to sell its site at Keynsham in order to generate a windfall for the company. "They should have known full well what was going on inside Cadbury and that plans for production in Poland were very advanced. In fact, we have invested 75 million at the site so we can increase the amount of chocolate we make here in the UK and secure the future of manufacturing at Bournville for the next generation. Mondelez said production in Poland of its 95g bars was a 'temporary move' because Bourneville had been busy in the run-up to Christmas and insisted it was once again . A Mondelez spokesman said: The 75m investment, and four new lines, means production of all Cadbury Dairy Milk products are coming home to Bournville.. He added: We are incredibly proud of our role at Easter.. Union leaders and managers will be locked in talks for the next few weeks to discuss whether to go ahead with the move. Roberto Gambaccini, Bournville manufacturing director, said: Today, thanks to our investments over the last seven years and our colleagues commitment to improving productivity, Bournville is now much more competitive across our manufacturing network, particularly when it comes to producing high volume products such as Cadbury Dairy Milk tablets. Alongside the new line, Mondelez is also planning to invest a further 4 million at the site to increase its chocolate-making capacity amid strong demand. Kraft had promised to keep the operation there, but backtracked and said it. It is also opposed by the Labour MP for Wansdyke, in Somerset, Dan Norris. We now have an opportunity at Bournville to further invest in its future as the home and heart of Cadbury by bringing more Cadbury Dairy Milk production to Bournville. Former worker Amoree Radford said: Its a shame we cannot keep chocolate-making in this country., Get email updates with the day's biggest stories. By entering your email and clicking Sign Up, you're agreeing to let us send you customized marketing messages about us and our advertising partners. By shifting production abroad, Cadbury, which has 30 per cent of UK sales, is following in the footsteps of smaller rivals in the British confectionery market Mars, Nestl and Kraft. These include chocolate bars which incorporate other Kraft names, such as Daim. The Sun website is regulated by the Independent Press Standards Organisation (IPSO), Our journalists strive for accuracy but on occasion we make mistakes. 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The Fry family, which merged their company with Cadbury in 1919, bringing the Keynsham operation into the business, came from a similar background. The move of Dairy Milk production to Britain has been welcomed by trade union's as a "vote of confidence in the UK . West Midlands woke up to a dusting of snowfall on Wednesday morning, with snow across the region as the UK experiences -10C lows in some areas. The 300g bar is a new size for the UK launched just six months ago. "Bournville is still absolutely the home and heart of Cadbury [and] will continue to be so. Ends production of Cadbury chocolate coins, Confirms change to chocolate shell of Creme Eggs. . Cadbury was sold to US food giant Kraft in 2010, before becoming part of Mondelez. They broke a vow to keep its signature bars at the historic Bournville headquarters. US food conglomerate Kraft has been censured by the body that polices City takeovers for breaking the promise it made during the five-month battle to buy Cadbury to keep . 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For other inquiries, Contact Us. Unite, the country's biggest union, says the move was financially unnecessary for a company with worldwide annual sales of 3bn, and, environmentally, would add millions of food miles to its products. Cadbury said it hoped to achieve phased redundancies through voluntary means, adding that it was now entering detailed consultation with workers at both sites. He added: There was no switch of production. Plans to close the Keynsham plant, at the cost of 400 jobs, were announced by Cadbury in 2007. 'Dispatches: The Secrets of Cadbury' exposes how one of Britain's most iconic confectionery brands has fared since it was bought out in 2010. "Kraft spent a huge amount of money on researching this bid," he said. Please refresh the page or navigate to another page on the site to be automatically logged in, Please refresh your browser to be logged in, Union slams Cadbury's shift to Poland as 700 jobs are cut, Extra 20% off selected fashion and sportswear at Very, Up to 20% off and extra perks with Booking.com Genius membership, $5 off a $50+ order with this AliExpress discount code, Save 10% on selected orders - eBay discont code, Compare broadband packages side by side to find the best deal for you, Compare cheap broadband deals from providers with fastest speed in your area, All you need to know about fibre broadband, Best Apple iPhone Deals in the UK January 2023, Compare iPhone contract deals and get the best offer this January, Compare the best mobile phone deals from the top networks and brands. By Kraft in 2007 he accused Cadbury of planning to sell its site at Keynsham order. Cost of 400 jobs, were announced by Cadbury in 2007 operation,... 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